GEA's Personalization Power
As hoteliers, we often face limitations in truly understanding our guests. GEA breaks these barriers with the introduction of custom guest journeys, enabling hoteliers to dive deep into guest profiles. From reasons for the visit and interests to language preferences and type of stay (family, business, romantic, etc.), GEA empowers hoteliers to create personalized experiences for each guest, managing countless potential journeys with ease.
Crafting Unique Guest Journeys
GEA allows you to customize guest journeys seamlessly. Imagine offering a specialized post in the guest app highlighting the best bars and parties for business travellers interested in nightlife. For families keen on museums, send a pre-scheduled message with kid-friendly museum recommendations. And for couples seeking culinary adventures, present a tailored upsell for the finest culinary tour in town
How to Leverage GEA's Personalization
Start by incorporating custom questions during online check-in, such as the type of visit or
guest interests. Utilize the gathered data to create personalized guest journeys, turning each
stay into a unique experience.
More Than Just Personalization
Start by incorporating custom questions during online check-in, such as the type of visit or guest interests. Utilize the gathered data to create personalized guest journeys, turning each stay into a unique experience.
GEA goes beyond personalization with major updates and enhancements:
- Brand Differentiation: Easily identify brands within the Communication Hub.
- Flexible Check-In/Check-Out: Approve Early Check-in and late Check-out options regardless of existing occupancy.
- Room Upgrade Discounts: Set discounts based on various conditions, enhancing flexibility.
- Localized Currency Formatting: Emails display currency based on the guest’s browser language and local currency format.
- Enhanced Security: Limit account access to specific IP addresses for heightened security.
PMS and Mobile Keys Enhancements
GEA enhances Property Management System (PMS) integration and Mobile Keys functionality:
- GEA’s interconnection with SiteMinder allows its Customers to seamlessly integrate their PMS
- GEA provides your with a deeper insight, by allowing you to easily track your Guests e-key usage from Analytics.
Multi-Group and Language Updates
GEA introduces advancements for multi-group accounts and language support
- Customization for Brands: Customize questions per brand in Multi-group accounts.
- Brand-Specific Late Check-out: Set up Late Check-out upsell availability per brand.
- Brand-Specific User Permissions: Limit data access to specific brands for enhanced privacy.
- New Language Support: GEA now supports Norwegian and Korean languages.
